Luvvie Ajayi Jones is the ultimate activator. As the CEO and Chief Creative Officer of Awe Luv Media, a four-time New York Times bestselling author, an award-winning speaker, a renowned podcaster, and an innovative founder, Ajayi Jones’s unique blend of humor and honesty emboldens underrepresented voices, reshaping our collective history.

Her TED talk, ‘Get Comfortable with Being Uncomfortable,’ a powerful call for courage, has achieved global recognition: it has garnered over 13 million views, been translated into 23 languages, and ranks in the top 1% of all-time TED Talks. Ajayi Jones’s talent for blending sharp wit with insightful commentary clearly resonates with global audiences. This is further evidenced in her acclaimed podcast, ‘Professional Troublemaker,’ which received a nomination for an NAACP Image Award in the ‘Outstanding Society and Culture Podcast’ category.

As a renowned bestselling author, Ajayi Jones’s works including Professional Troublemaker: The Fear-Fighter Manual, Rising Troublemaker: A Fear-Fighter Manual for Teens, I’m Judging You: The Do-Better Manual, and the children’s bestseller Little Troublemaker Makes a Mess, showcase her deep conviction in the power of the written word. Her ability to extend storytelling beyond the page inspires a movement of authenticity and cultivates a vibrant community among her millions of followers.

Ajayi Jones, who recently founded The Book Academy, transcends her role as a mentor to act as a catalyst for aspiring authors to write their truth. Committed to empowering voices on the margins, The Academy guides these authors from sparking an idea to the joy of publication. This innovative storytelling platform ensures that unique narratives are nurtured, celebrated, and shared, enriching our collective consciousness for generations to come.

For nearly two decades, Ajayi Jones has captivated a wide audience with her compelling writings on AwesomelyLuvvie.com. This influential platform, together with her significant contributions to esteemed publications such as the New York Times, ELLE, and Essence, showcases her unique voice and cements her enduring influence in the world of cultural commentary and people empowerment.

A seasoned branding and marketing expert, Ajayi Jones is redefining cultural conversations and personal brand engagement with innovative strategies and interactive campaigns. Her impactful narrative has influenced global platforms like Cannes Lions, SXSW, and the MAKERS Conference, earning her prestigious accolades such as Forbes Magazine’s Culture 50 Champions List’s Rising Star and a spot on Oprah Winfrey’s SuperSoul100 list. Her exemplary leadership is evident in initiatives like #BlackBizLuvv, which supports Black businesses. This viral campaign generated over $540,000 in sales in its first month, underscores her ability to drive meaningful action and garner widespread support.

As a distinguished member of Delta Sigma Theta Sorority Inc., Ajayi Jones’s journey is enriched by her Nigerian roots and her bilingual fluency in Yoruba and English. This cultural depth, combined with her academic foundation as a psychology graduate from the University of Illinois at Urbana-Champaign – where she received the Outstanding Young Alumni Award – infuses her work with a deep understanding of human behavior.

Chicago is home for Ajayi Jones and her husband, but her work transcends boundaries, bridging cultures and uniting people worldwide. As a transformative leader, she not only sparks change but also inspires collective action, creating opportunities for diverse truths to be shared. In doing so, Ajayi Jones is paving the way for a future fueled by courage, strengthened by community, and deeply committed to inclusion.