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LEADERSHIP TYPES

The Innovator

The Innovator is motivated by expression.

Innovators are makers. They thrive in uncertainty and passionately strive to bring ideas to life. They have an inherent need to communicate through imaginative means, such as art, technology, design, or other forms of creation.
Motto
Create wonders.
Promise
To bring imagination to life.
Greatest Fear
Obsolescence.
Communicate
To best communicate with others, The Innovator:
  • Uses visuals and prototypes to demonstrate concepts
  • Fosters open-ended, imaginative ideation
  • Translates novel ideas through art, technology, and design
  • Leads dynamic brainstorming sessions, facilitating collaborative idea generation
Relate
To best relate to others, The Innovator:
  • Bonds over shared creative passions, finding commonality in the joy of creation
  • Integrates all perspectives across disciplines
  • Encourages new ideas and approaches
  • Values each individual’s unique creative contribution

Tone of Voice

At their best, The Innovator is always:
  • Ideative

  • Expressive

  • Authentic

  • Imaginative

  • Creative

At their best, The Innovator is never:
  • Uninspired

  • Indifferent

  • Trite

  • Insipid

  • Ordinary

Build your Leadership Brand

Because Leadership Types give us a way to understand and step into our own power, they serve as an essential foundation to build a Leadership Brand.
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